Sales of desktop graphics cards hit 10-year low in Q2 2015 (

According to Jon Peddie Research, news relayed by, the sales of desktop graphics cards hit a 10-year low last quarter. Jon Peddie points to the rise of tablets and integrated graphics as main reason for the decline and indicates that the sales of expensive graphics cards for gaming is rising.

The article includes two charts. The first chart indicates the declining attach rate of add-in graphics boards (AIBs) to desktop PCs. In Q2 2015, less than 10 million units of desktop discrete graphics cards shipped worldwide. This is an all-time low for the industry, coming down from 14 million just two years ago. In 2008, there were on average 20 million discrete graphics sold per quarter.

The second chart shows the market share of Nvidia and AMD. We all know that AMD has seen better days, but the decline is stronger than expected. In Q2 2015 Nvidia has a market share of 81.9%, leaving just 18% for AMD. In one year time, AMD's market share has dropped by 50%(!). According to JP Research, AMD’s quarter-to-quarter total desktop graphics cards unit shipments decreased 33.3 per cent whereas Nvidia’s quarter-to-quarter unit shipments decreased only 12 per cent.

Based on our internal research, we find that the GeForce GTX 970 and GTX 980 are the most used graphics cards by overclockers. In the top-10 of most used graphics card we find AMD only once, at tenth place, with the Radeon R9 290X. Especiall for Haswell-E based systems we find Nvidia doing particularly well as the most used cards are the GeForce GTX 980, GeForce GTX 970, and the GeForce GTX Titan X.


Belgium Massman says:

Belgium Massman says:

It begs the question (FB): are people who're buying the expensive gaming graphics cards really interested in LoL/Dota/CS:GO branding.

Antarctica Trouffman says:

A few points on this. The trend is definetly not looking good for AMD... althought this look extremly similar to one slide from NVidia Marketing ( i guess they used the same source for their graph ).

The shipments of Discrete Graphic Card is going down and it is not surprising for the following reasons :
- There are less PC compoents sold in general. (about -4% QtQ / -10% YtY)
- There are more and more capable IGP. > only 26% of PC have Discrete GPU.
* Note that it's about 10% less people adding a discrete GPU YtY (follow same trends as pc shiment.)
- Price of the Top end discrete GPU are till high.
- Most games still runs on older generation GPU.
- Most played games can run on IGP of latest generations.

Note that theses are also highlighted in the publication by JPR :
`Discrete GPUs continue to slip as embedded GPUs in the CPU and APU bring better performance for free. `

To put it on a more `Real-case` usage note , the Steam stats are really interesting ( even if this is missing some big AAA title that are Origin exclusiv, and even some on GOG).
- DX11 GPU are about 80% of the market
* HD4000/HD4400 is representing the biggest shares ! (Yeah IGP !)
* Followed by GTX 970 ( the least exepensive high end discrte GPU. ) is secodn most used.
* Then : GTX 760 ( Yep ! )

DX10 is mostly Intel IGP shares and some low-end Geforce 210.

Keep in mind in real-world usage Nvidia is owning 52% market share, 27% for AMD and 20% for Intel ( IGP ), and this hasn't change much over the past type.

South Africa QuantumX says:

What bothers me is the fact that in the chart the line for nvidia is red and the line for AMD is green...


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