Intel Teams with will.i.am, Black Eyed Peas Front Man

He's a director?!

ANAHEIM, Calif., Jan. 25, 2011 – He’s best known for being a multi-platinum music artist, producer and front man for The Black Eyed Peas, but will.i.am is also an innovator, technology fan, entrepreneur and philanthropist. With today’s announcement at the Anaheim Convention Center, the seven-time Grammy winner has added another title to his multi-faceted resume: “director of creative innovation.”

As an extension of his insatiable fascination with technology, which plays a significant role in his professional and personal lives, will.i.am will engage in a multi-year, hands-on creative and technology collaboration with Intel Corporation. He already sports an Intel ID badge, which he proudly showed off at a news conference in Anaheim, where Intel is holding an internal sales and marketing conference.

...

“Intel is in the midst of transforming the way we communicate with people,” Conrad said. “Our partnership with will.i.am is a prime example of how we want to convey and deliver the Intel experience. It’s imperative that Intel and our innovations are kept in front of the global youth culture that embraces new devices and new forms of communication and entertainment.”


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Belgium Massman says:

Creative Director. Nice. Let's check out his previous creative work:

[QUOTE=Boom Boom Pow]Gotta get get
Gotta get get
Gotta get get
Gotta g-g-g-g-g-get get get get get get

Boom boom boom (gotta get get)
Boom boom boom (gotta get get)
Boom boom boom (gotta get get)
Boom boom boom (gotta get get)

Boom boom boom
Now...Boom boom boom
Now...Boom boom boom
Boom boom boom

'''will.i.am'''

Yo[/QUOTE]

[QUOTE=imma be]Imma be, imma be - imma imma imma be
Imma be, imma be - imma imma imma be
Imma be, imma be - imma imma imma be
Imma be be be be imma imma be
Imma be be be be imma imma be
Imma be be be be imma imma be

...

Imma be, Imma be, Imma be, Imma be
Imma be livin that good life
Imma be livin that good good
Imma be, Imma be, Imma be, Imma be
Imma be livin that good life
Imma be livin that good good
Imma be, Imma be, Imma be, Imma be
Imma be livin that good life
Imma be livin that good good
Imma be, Imma be, Imma be, Imma be
Imma be livin that good life
Imma be livin that good good
Imma be. Imma be
Imma be, Imma be, Imma be, Imma be[/QUOTE]

I guess the 'creative' part Intel wants to learn more about is the part where you can make millions of dollars using just a couple of words and a beat.

Belgium Massman says:

[QUOTE=pump it harder]Check it out,Check it out
Check it out,Check it out
Check it out,Check it out

1,2,2,2,2,2,2,2,2,2,2

Check it out,Check it out
Check it out,Check it out
Check it out,Check it out

1,2,2,2,2,2,2,2,2,2,2

Check it out,Check it out
Check it out,Check it out
Check it out,Check it out

1...

Dont you know pump it up
You get to pump it up (Yea)
Dont you know pump it up (Turn that shit up)
You get to pump it up (Turn that shit up)

Dont you know pump it up(Yea)
You get to pump it up
Dont you know pump it up (Yea)
You get to pump it up (Yea)

Dont you know pump it up (Yea)
You get to pump it up (Pump it)
Dont you know pump it up(Yea)
You get to pump it up(Pump it)
Dont you know pump it up(Yea)
You get to pump it up

Pump it
Pump it
Pump it
Pump it
Pump it
Pump it

Ha Ha Haaaaa

Pump it

Ha Ha Haaaaa

Pump it (Louder)
Pump it (Louder)
Pump it (Louder)
Pump it (Louder)

Turn up the radio
Blast your stereo
Right.

<snip>

Come on, baby, do it (Hey)
Come on, baby, do it (Hey)

He-He-He-He-He-Hey
Hey-Hey-Hey-Hey-Hey-Hey-Hey
Come on, baby, do it
He-He-He-He-He-Hey
Hey-Hey-Hey-Hey-Hey-Hey-Hey
Come on, baby, do it
He-He-He-He-He-Hey
Hey-Hey-Hey-Hey-Hey-Hey-Hey
Come on, baby, do it
He-He-He-He-He-Hey
Hey-Hey-Hey-Hey-Hey-Hey-Hey

Pump it louder
Pump it louder
Pump it louder
Pump it louder
Pump it louder
Pump it louder
And say, oh oh oh oh
Say, oh oh oh oh[/QUOTE]

Malaysia dblooi says:

hmm, interesting. Are they planning to integrate audio chip into CPU on next move? XD

K404 says:

I hope there's no "dirty bit" in any Intel Cleanroom Do Intel hope that using their products will make users say "I had the time of my life... and I owe it (my money) all to you?" "Oh no, no, no... we will NOT funk with (Sandy Bridges) heart "What ya gonna do with all that junk? All that junk inside that trunk?" We're going to sell it as low-end I3 and Pentium parts!

Malaysia verdict-fx says:

LOL~ this is something new to me~ :D

United States steponz says:

What a waste if you ask me..

Can you say pointless??

Belgium Massman says:

Could not deprave you from this interview. It's a classic! [youtube]2woxmf38ekc[/youtube]

Belgium leeghoofd says:

So the 990X BEP edition soon, , buy this limited edition and get a string selected by Fergie...

Maybe Jonathan Wendell would have been a more solid choice :p

And if he fails at Intel, the belgian government can ask Will.I.Am to help us get our shitty country back together :p

Belgium jmke says:

Massman said:
I guess the 'creative' part Intel wants to learn more about is the part where you can make millions of dollars using just a couple of words and a beat.


mainstream, Wii-like songs you list there;

here's another hit from Black Eyed Peas:

[CHORUS]
That's the joint, that's the jam
Turn that shit up, play it again [3x]

[Will I Am]
I like the way the rhythm makes me jump and move
It gots the feelin' that makes me wanna do my do
Got me feelin' joy, turn my grey sky blue
And when you hear a cut baby doll I know you
Will feel it huh? Get up on the floor start movin' some
Body parts that got brothers actin' dumb
And they be actin' dumb from the cut that playin'
People break they neck from this demonstration
We about mass appeal, no segregation
Got Black to Asian and Caucasian sayin'...

[CHORUS (2x)]

[Apldap]
Let your body collide to the rhythm provided
By the mind state affairs classified and make your
Heat up and flare I swear
A serenade, a soul and so beware
And what's happenin' here, seek one to help you
Feelin' a piece of mind, let your spine unwind
Maybe in time you can stop this crime
But until then, yo I'm-a rock a rhyme sayin'...

[CHORUS (2x)]

[BRIDGE]
It's the jam, it's the jam, it's the jam, it's the jam
It's got groove it's got feelin'
(a chick-a-doom, a chick-a-doom chick-a-doom doom)
It's the jam, it's the jam, it's the jam, it's the jam
It's got groove it's got meanin'
(a chick-a-doom, a chick-a-doom chick-a-doom doom)

[Taboo]
Got the state's appeal with the joint's that real
I don't need no steel to make my point
Get down and dirty cuz that's my joint
Ha! We preferably make all points
Through a nation we build off the musical field
Or a visual thrill, we do what we feel
Any time or place, on stage in ya face
Over tea in Earth and outer space

[Will I Am]
Because we rock that *shit*, we flip that *shit*
Some east coast west coast cosmic *shit*
Some north bound *shit*, some some south bound *shit*
Some overseas London out of town *shit*
Rockin' the joint, rockin' the jams
Turn that shit up, play it again cuz...

[CHORUS (3x)]

[BRIDGE (1x) to fade out]


same difference right? :)

BEP, I know you feel it, huh (4x)

Oh my goodness, I know you feel the vibration
Across the globe no matter your location
Ain't no difficulty or complication
Just as long my niggas in the celebration
Celebrated the musical liberation
The Peas then demonstrated the demonstration
And you will feel the flush of relaxation
I'ma wax these and then get heavy rotation
I got you in bliss and ain't no aggrevation
When you bump us, we bring the stimulation
So hurry up and get your daily fixation
But make sure that it's handled, it's a moderation
One dose should bring you to a limitation
So put your back into it, baby, that's right, huh
I'm about to plug in some dedication
This goes out to my brothers and my coalition

Chorus:

All I want is to be free
You keep pushin up on me
All I want is to be free
You be you let I'll be me
Let me do what I feel inside
Won't get taken for a ride
Do just what I feel inside
Everything will be alright (5x)

Oh my goodness, it's obvious now you feelin me
Envious niggas plan on killing me
Frontin on my niggas and also my family
Fienin for my capability, it's tragedy
My technicalities die hard like battery
Try to cross us, I blast 'cause you flattin me
You oughta be on something like PCP
To come against a crew like BEP (Oh my goodness)
Oh no you didn't try to contest me
Come out delivery, won't control your body
I'm breakin down y'all mathematically
[- From :http://www.elyrics.net/read/b/black-eyed-peas-lyrics/be-free-lyrics.html -]
Yes mentally, physically and spiritually
Actually, I'm rippin your anatomy
'Cause literally you be in the cemetery
I'm about to throw a shout-out to my peeps
Dedicated to the DJ's that pump it in their streets

Chorus

Whip it good like DeVoe we whip it good
You understand (Yo man, it's understood)
We be winnin tournaments like Tigerwoods
Openin your suburbs and bump it in your hood
Rock it in your box or your hooptie-hoop
Bump it in your hot beamer 850 coupe
'Cause I'ma inform y'all on what to do
Hop in your ride and drive down in your avenue
It's bumpin in your barbeque and your venue
At a journey, feelin that ease, is why I sent you
'Cause ain't no stoppin this, stoppin it
'Cause we be rockin it (Rock, rock, rock)

Yeah, yeah, yeah (8x)

Chorus

Gather up the team, now we ready to go
Any minute we'll be all over your box and video
Niggas wanna stop me and my amigos
But we still roll all over your accapella goes
Leave it or this one here like meteor
Your mediocre scene, you feel the roar
Vibration that's headed for your store
For a change, not bragging about close to more
Instead brain fusion, I lace you up confusion
Relax and feel the groove it's the solution
We straight cruisin while the beat is still cruisin
You're here so clap your hand to what we're doin

Chorus

Whip it good


I can go on ;) and I will! I am :p

http://www.youtube.com/watch?v=WpYeekQkAdc

What's wrong with the world mama?
People living like aint got no mamas
I think the whole worlds addicted to the drama
Only attracted to the things that bring you trauma
Overseas yeah we tryin to stop terrorism
But we still got terrorists here livin
In the USA the big CIA the Bloodz and the Crips and the KKK
But if you only have love for your own race
Then you only leave space to discriminate
And to discriminate only generates hate
And if you hatin you're bound to get irate
Yeah madness is what you demonstrate
And that's exactly how anger works and operates
You gotta have love just to set it straight
Take control of your mind and meditate
Let your soul gravitate to the love y'all

People killing people dying
Children hurtin you hear them crying
Can you practice what you preach
Would you turn the other cheek?
Father Father Father help us
Send some guidance from above
Cause people got me got me questioning
Where is the love?(where is the lovex3)(the love2x)

It just ain't the same all ways have changed
New days are strange is the world the insane?
If love and peace so strong
Why are there pieces of love that don't belong
Nations dropping bombs
Chemical gases filling lungs of little ones
With ongoing suffering
As the youth die young
So ask yourself is the loving really strong?
So I can ask myself really what is going wrong
With this world that we living in
People keep on giving in
Makin wrong decisions
Only visions of them livin and
Not respecting each other
Deny thy brother
The wars' going on but the reasons' undercover
The truth is kept secret
Swept under the rug
If you never know truth
Then you never know love
Where's the love y'all?(I don't know)
Where's the truth y'all?(I don't know)
Where's the love y'all?

People killing people dying
Children hurtin you hear them crying
Can practice what you preach
Would you turn the other cheek?
Father father father help us
Send some guidance from above
Cause people got me got me questioning
Where is the love?(where is the lovex3)(the lovex2)

I feel the weight of the world on my shoulder
As I'm getting older y'all people get colder
Most of us only care about money makin
Selfishness got us followin the wrong direction
Wrong information always shown by the media
Negative images is the main criteria
Infecting their young minds faster than bacteria
Kids wanna act like what the see in the cinema
Whatever happened to the values of humanity
Whatever happened to the fairness and equality
Instead of spreading love, we're spreading anomosity
Lack of understanding, leading us away from unity
That's the reason why sometimes I'm feeling under
That's the reason why sometimes I'm feeling down
It's no wonder why sometimes I'm feeling under
I gotta keep my faith alive, until love is found

People killing people dying
Children hurtin you hear them crying
Can you practice what you preach
Would you turn the other cheek?
Father Father Father help us
Send some guidance from above
Cause people got me got me questioning
Where is the love?(fade)


I'm betting you know this one: http://www.youtube.com/watch?v=WpYeekQkAdc
and it's not just some "words repeated" lyrics either it seems


I agree that their latest albums contain more and more rubbish and the songs you list there definitely make it to the top of the craplist
but that doesn't mean Will is not talented as a producer.

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